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Marketing Executive – *position filled*

Haddenham, UK

Assist with the creation and execution of marketing and communications campaigns with a focus on lead generation to increase sales to new prospects and existing customers for the UK.

This will include social media marketing, website content updates, collateral production, email marketing, events and direct marketing plus target market analysis and customer profiling to help develop messaging.

Key responsibilities:
  • Drafting and issuing e-mail marketing campaigns to support achieving Sales targets including training courses, webinars and events using Click Dimensions and via third parties.
  • Supporting campaign activity with pay-per-click advertising on LinkedIn in line with agreed objectives and budget, plus assisting with Google ads and landing pages as required.
  • Creating new marketing collateral and updating existing, using InDesign where required, to support products, product launches, training and support such as leaflets, brochures, adverts, exhibition materials and website banners.
  • Updating/maintaining shared internal image libraries (SharePoint, sales network drive and Partner SharePoint for resellers).
  • Planning and publishing social media messaging for Twitter, Facebook and LinkedIn accounts.
  • Monitoring social media performance using Sprout Social.
  • Providing support for events as required.
  • Maintaining shared internal collateral libraries (SharePoint, sales network drive and Partner SharePoint for resellers).
  • Keeping UK.com web content updated as required, including events, webinars, training courses and news posts.
  • Preparing the monthly social media activity report summary for the UK.
Qualifications:
  • Marketing qualification.
  • Adobe Creative Suite qualification.
Essential skills/ prerequisites:
  • Experience in using InDesign for collateral creation.
  • Experience with WordPress Content Management System (CMS).
  • Familiarity with the use of social media in a business-to-business marketing role.
  • Experience in using an e-marketing system and CRM for B2B campaigns. Awareness of Microsoft Dynamics or Click Dimensions an advantage.
  • Excellent command of English language, with demonstrable copywriting skills and attention to detail.
Essential abilities:
  • Strong follow-through and drive to get things done.
  • Good time management, ability to multi-task and good administrative skills.
  • Takes initiative, looks for areas for improvement.
Personal qualities:
  • To be self‐motivated with sufficient drive and enthusiasm to ‘get the job done’ on time, on budget and to an excellent standard.
  • Inspiring and motivational to colleagues.
  • To have a professional attitude with clients and colleagues
  • To be committed to the aims of the organisation
  • A willingness to acquire new and relevant technical skills and to keep abreast of developments in the IT industry
  • Good interpersonal and communication skills
  • Confidence with ability to display initiative
  • A team player.
Working hours and location:

The normal working hours are 37.5 hours per week. From time to time, you may be required to work additional hours to fully perform your job in accordance with the needs of the business.

The main working location is Haddenham and the role may involve travel to other Elecosoft offices, client’s offices, and other locations as necessary in line with the needs of the business.

Closing date for applications is: 09 July 2021.
Only shortlisted candidates will be contacted.

Apply now Contact the team