Sales Development Representative (SDR)

The Sales Development Representative (SDR) for Elecosoft will focus on generating new sales opportunities for the Asta suite of software products, including Asta Powerproject, Asta Vision and other Asta products, plus associated services, within the UK & Ireland market.

The SDR will be responsible for proactive outbound and inbound prospect engagement, qualifying leads, and building a high-quality sales pipeline for the Account Management and Business Development team. This role is a key contributor to revenue growth and provides a strong foundation for progression within the sales organisation.

• To be an ambassador for Elecosoft, representing the company, its products and services in a professional manner at all times.
• Proactively identify, research and engage new prospective customers through outbound activities including calls, emails, social selling and events.
• Qualify inbound leads generated through marketing campaigns and other channels.
• Develop an understanding of prospective customers’ needs, challenges and use cases to determine sales readiness.
• Book high-quality discovery meetings and product demonstrations for Account Managers.
• Maintain accurate and up-to-date records of all activities, lead status and prospect interactions using the company’s CRM system (MS Dynamics CRM).
• Work closely with Account Managers and Marketing to align messaging, target accounts and campaign follow-up.
• Meet agreed monthly and quarterly targets for qualified opportunities, meetings booked and pipeline contribution.
• Provide feedback to sales leadership, marketing and product teams on market trends, prospect feedback and competitor activity.
• Ensure all work is carried out to the Company’s standards at all times.

Essential:

• 1–3 years’ experience in a sales, business development or customer-facing role, ideally within software or technology
• Strong interest in B2B software sales and the built environment sector
• Confident communicator with excellent verbal and written communication skills
• Strong interpersonal skills with the ability to build rapport quickly
• Highly organised with good time management and prioritisation skills

Desirable:

• Experience using CRM systems
• Understanding of SaaS sales models and sales qualification methodologies
• Experience within construction, engineering, property or related sectors

• Essential – Further Education in a technical or business related subject.
• Desirable – Higher Education in a technical or business related subject.

• Self-motivated with a strong desire to succeed and develop a career in sales.
• Positive, resilient and proactive attitude.
• Comfortable working to targets and KPIs.
• Professional and confident when engaging with prospects and colleagues.
• Team-oriented with a collaborative mindset.
• Willingness to learn new products, technologies and sales skills.
• Affinity with and living the organisation’s cultural values and associated behaviours: Be Open, Honest and Transparent, Put Customers First, Have a Growth Mindset, Strive for Excellence and Collaborate.

• The normal working hours are 37.5 hours per week. From time to time, you may be required to work additional hours to fully perform your job in accordance with the needs of the business.
• This is a hybrid working role with the main office location being Haddenham, Oxfordshire (current office day is Wednesday). The role will require travel to other company offices, client’s offices, and other locations as necessary in line with the needs of the business.